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Archive for the ‘Keiserism’ Category

Keiserism of the Day

Posted by Maria Keiser on March 24, 2009

Networking isn’t an event, it is a way of doing business.

I have met some wonderful people at networking events, but the relationship developed after the fact while we met over coffee or lunch.  The event was the introduction.  Anytime you are talking with or meeting people you are networking. 

Article:  Networking Doesn’t Work

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Keiserism of the Day

Posted by Maria Keiser on February 27, 2009

The major difference between a peer advisory board and the coffee klatch is……

 

 

peer-advisory2A peer advisory board gives you the forum to strategize and grow your business,

 

 

coffee-klatch

 

the coffee klatch validates your stagnation.

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Keiserism of the Day

Posted by Maria Keiser on January 9, 2009

In 10 years you will have more regret about the things you didn’t do instead of the things you did.

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Keiserism

Posted by Maria Keiser on November 24, 2008

Pain is inevitable Suffering is optional.

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Keiserism of the Day

Posted by Maria Keiser on November 22, 2008

Good Leadership comes from making the best decisions for the good of the cause.

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Keiserism of the Day

Posted by Maria Keiser on November 10, 2008

Pursue your dreams and make the proper decisions for it to materialize.

The good news is that we have choices, the bad news is that we have choices.  Either way you look at it we get to choose.   When you are intentional about your decisions, reaching your objective becomes more attainable.

Related Article:  Five Levels of Decision Making

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Keiserism of the Day

Posted by Maria Keiser on September 12, 2008

Feed the Dog Meat, not Catnip.

In other words give your customers what they want not what you think they want.

Posted in Keiserism, customer relations | 1 Comment »

Keiserism of the Week

Posted by Maria Keiser on September 5, 2008

Sometimes to get things done we need to bend the rules and make a little bit of noise.

Entrepreneurs take on a big risk to go it alone. Look at your creative self, dig down and see what you find. Some methods may seem unorthodox, or strange. Remember it is only strange the first time it is done. After that it becomes Americas favorite cookie. Toll House Cookie Story

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Keiserism of the Day

Posted by Maria Keiser on August 22, 2008

Planning a business is very much like planning a road trip without a map resources and working tools it makes it difficult to reach your destination.

Example:

Trip to Boston (Hartford CT – Boston MA)

Person 1 we will call her Doris: Doris Decides she is going to Boston, immediately jumps in the car and starts to drive. Twenty minutes into the drive she runs out of fuel and has to wait for AAA to help her. After that ordeal she realizes she is hungry and has to stop for food. Two hours into the trip Doris realizes that she doesn’t know where Boston is but knows that she will get there eventually. Four hours later realizes she is in New Jersey, asks for directions, stops for fuel, gets another bite to eat and arrives in Boston many hours later.

Person 2 we will call him Alfred: Alfred decides he wants to go to Boston. He sits down calls his sister to let her know he is coming. Before his journey he prepares a list of things to do.

  1. Purchase a GPS
  2. Visit Jane the mechanic to check his car
  3. Get Gas
  4. Go to ATM
  5. Get food for trip
  6. Buy sister a gift
  7. Clean out refrigerator
  8. Unplug appliances
  9. Wash clothes
  10. Shut off Water
  11. Notify the Mailman

By the time he has finished his to do list, Alfred realizes he is too tired calls his sister to let her know he will be there tomorrow. He is so exausted from the day before he oversleeps, and by the time he is ready it is once again too late to travel. Three days later he arrives at his sisters place only to turn around and go home, he used up his vacation days and must return to work in the morning.

Person 3 we will call her Mildred: Mildred wakes up decides she wants to go to Boston. She makes hotel arrangements with Expedia, packs a bag, and gets directions. She hops in the car, makes 2 stops the gas station, and the grocery store to get some food for her trip. Two hours later she is at her hotel talking with the consierge about things to do and where to get dinner.

Mildred will have the most productive trip of the three. She made a decision, put a plan together, took action, and then modified the plan when she arrived. Planning too much or lacking a plan in any situation can be detrimental to the success of your journey.

Posted in Business Planning, Keiserism, goals | Leave a Comment »

Keiserism of the day

Posted by Maria Keiser on August 8, 2008

The best time to implement your marketing plan is 5 years ago. The second best time is NOW!

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